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The web page states the following, "Yeah, its a dumb name." I viewed that the web page stated " What it does is provide a free, remotely-hosted, XHTML-compliant by default, CSS-friendly shoutbox." They also said " For your website, kinda like the guestbook. Of old, but more short-termconversation oriented. Its a pretty dumb feature did you want one? Mdash; but after seeing a few sites that use one and digging into how it was being done, I thought it was kind of interesting and figured I could do better. If you want, you can read the details. Or check out some examples." The meta header had free as the first search term. This keyword is followed by shoutbox, tagboard, and blabbox which isn't as urgent as free. The other words they uses is guestbook. remote is included and will not be understood by web engines.